This website uses Google Analytics, a Web analysis service from Google Inc. (‘Google’). Google Analytics uses “cookies”, which are text files placed on your computer to help analyze how you use the website. The information generated by the cookie concerning your use of this website is usually transmitted to and stored by Google on a server in the United States. If you activate IP address anonymization on this website, your IP address will be shortened beforehand within member states of the European Union and other states that are a party to the Agreement on the European Economic Area. In exceptional cases only, the full IP address will be sent to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to analyze how you use the website in order to compile reports about the website activities and provide the website operator with further services linked to use of the website and the Internet. The IP address transmitted from your browser through the use of Google Analytics will not be linked to other data from Google. You can prevent the installation of cookies by activating the relevant setting in your browser software. However, if you do so, you may not be able to use all the functions of this website. You can also prevent Google from collecting and processing the data generated by the cookie relating to your use of the website (including your IP address) by downloading and installing the browser plugin available via the following link http://tools.google.com/dlpage/gaoptout?hl=en.
This website uses Google Analytics with the “_anonymizeIp()” extension. As a result, IP addresses are shortened for further processing in order to exclude the possibility of reference to direct persons.
We use Google Analytics to analyze and regularly improve the use of our website. The statistics we acquire allow us to improve our offer and make it more interesting for you as a user. For the exceptional cases in which personal data is transferred to the USA, Google is subject to the EU-US Privacy Shield. . The legal basis for the use of Google Analytics is Art. 6 Para. 1 (1) (f) GDPR).
As well as Adwords Conversion we also use the Google Remarketing application. This is a process we would like to use to contact you again. This application allows you to see our advertisements after visiting our website when you continue to use the Internet. This is done by means of cookies stored in your browser, which are used to record and evaluate your usage behavior when Google visits various websites. This way Google can determine your previous visit to our website. According to Google’s own statements, Google does not merge the data collected in the context of remarketing with your personal data, which may be stored by Google. According to Google, pseudonymization is used for remarketing in particular
Our website uses the “Custom Audiences” remarketing function of Facebook Inc. (“Facebook”). This allows users of the website to see interest-based advertisements (“Facebook ads”) when visiting the social network Facebook or other websites that also use the process. We want to show you advertisements that are of interest to you in order to make our website more interesting for you.
Due to the marketing tools used, your browser automatically establishes a direct connection to the Facebook server. We do not have any influence on the scope and further use of the data collected by Facebook through the use of this tool and therefore inform you according to our level of knowledge: By integrating Facebook Custom Audiences, Facebook receives information that you have accessed the corresponding website of our online presence or that you have clicked on one of our ads. If you are registered with a Facebook service, Facebook may associate your visit with your account. Even if you are not registered with Facebook or have not logged in, it is possible that the provider may obtain and store your IP address and other identifying features.
It is possible to deactivate the “Facebook Custom Audiences” function for logged in users via https://www.facebook.com/settings/?tab=ads#_.
The legal basis for the processing of your data is Art. 6 Para. 1 (1) (f) GDPR. For more information about Facebook’s data processing, please visit https://www.facebook.com/about/privacy.
Embedded content from third parties (e.g. Google Maps, YouTube, etc.)
If third-party content such as Google Maps or YouTube is displayed on our websites, it is necessary to transfer your IP address and the content displayed under “Logfiles” to the third-party provider in order to make this content available and to display it in your browser. We do not have any influence on data processing at the third-party provider. If you are logged in to the third party with a user account, the third party may associate your user behavior with your user account. If necessary, the third-party provider stores your data as user profiles and uses them for the purposes of advertising, market research and/or the design of its website in line with requirements. You must address any rights of objection against the creation of these user profiles to the third-party provider.
Google Inc., 1600 Amphitheater Parkway, Mountainview, California 94043, USA; https://www.google.com/policies/privacy/partners/?hl=de. Google is certified according to EU-US-Privacy-Shield.
YouTube, LL.C., 901 Cherry Avenue, Second Floor, San Bruno, CA 94066, USA; https://www.google.com/policies/privacy/partners/?hl=de. YouTube is certified according to EU-US-Privacy-Shield.
Except where allowed by applicable law, we place cookies after having received your consent through the cookie banner. You can change your cookie settings (except for strictly necessary cookies that are required for the proper functioning of the site) at any time.
To manage which cookies are set on this website, or to opt-out of specific categories of cookies, open the Cookie Settings dialog in the OneTrust Privacy Preference Center.
Please refer to http://www.allaboutcookies.org/manage-cookies/index.html for information on commonly used browsers. However, if you choose not to accept cookies, it may limit the features available to you on our websites.